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RookForm
RookForm is structured tailoring with a single line of construction: three pieces for Autumn/Winter, the Colonnade Collection. We built the brand's public face, a scroll-driven hero that scrubs film as you move, the collection and product pages, the atelier and materials stories, and a journal.
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What we did
- 01
Identity on screen
The rook monogram, a serif and small-caps system, and a dark hero that gives way to a bone collection page.
- 02
Scroll-driven hero
Film scrubbed by scroll position, with a progress hairline and a static fallback for reduced motion.
- 03
Collection and product
Front and back views, colourways, materials and fit, with shipping, returns and legal pages ready for launch.